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Develop Your Personal Brand With Social Media

April 15, 2010 / by / 0 Comment

You may be underestimating the power of your Facebook account. By Zane Ewton Communications Staff As you share photos, interact with friends and load up on apps, you also are developing your image — a personal brand. Just like a celebrity or company promoting a product, social media will be how others view you. According to GCU Social Media Strategist Robyn Itule, personal branding is the process by which we market ourselves to others. You’re building a brand, whether you realize it or not. Ever Google yourself? Were you surprised by the information that was available about you? Anything you post online, even conversations on Twitter, can be pulled by Google into its search results. People who search your name will find those results, and those people might be important to your college or professional career. According to CareerBuilder.com, almost 30 percent of hiring managers use Facebook to check out job applicants. Of that number, 50 percent look for those who are compatible with their organization and 35 percent use Facebook to evaluate communication skills. Social media provide a unique opportunity to take control and define your personal brand. Itule says there are four methods to build an effective personal […]

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Set Goals to Set a Purpose for 2010

December 22, 2009 / by / 0 Comment

It is that time of year again when we begin thinking about New Year’s resolutions. What is it you want to accomplish in 2010? Setting goals creates a sense of purpose. Top-level athletes, successful business people and achievers in all fields use goal-setting techniques. Clearly defined goals provide long-term vision and short-term motivation. Goal setting can help you: Decide what is important to achieve in your life Separate what is important from what is irrelevant or a distraction Motivate yourself Build self-confidence, based on successful achievement of goals Add power to your goals by following the SMART mnemonic. Goals should be: S Specific M Measureable A Attainable R Relevant T Time-bound When you achieve one of your goals, take time to enjoy the satisfaction that comes with the achievement. Appreciate your successes, and evaluate the progress made towards your other goals. Your goals will change over time. Adjust them regularly to reflect growth in your knowledge and experience, and if certain goals no longer hold any attraction, let them go. For more information, or to talk about your goals, visit Career Services. We are located in the Student Union or contact 877-610-5506 or [email protected] Happy New Year! Make this your […]

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Career Services: 10 Tips for a Successful Interview

November 18, 2009 / by / 0 Comment

Review your resume. Revisit your resume from the point of view of the interviewer. Anticipate the company’s needs and why they are interested in you. Get back online. Visit the company website again and start taking notes. Gather as much information as you can, including corporate officers, the latest press releases and the company’s annual report. Study, then study some more. Knowledge about the company and the job will make you more confident in your attitude and your answers. Rehearse your interview. Prepare for the typical questions you may be asked. Write down some of your most insightful thoughts regarding the state of your industry and profession. Be prepared to describe past positions, responsibilities and accomplishments. Develop a list of questions. Your first question should not be, “how much do I get paid?” Ask questions that show you understand the job and the company’s needs. Be quick to notice the interviewer’s comments and follow up by asking relevant questions. Dress for success. An interview is a performance with people playing different roles. Your role is successful job prospect. Play the part. Whether you are female or male, the conservative business suit is the recommended attire for any interview. Get cut […]

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